Parlour Magic emerged onto the New York synthwave scene in late 2020 with their debut album, The Fluid Neon Origami Trick. The album release was accompanied by the debut of a variety of custom props and merchandise, including embroidered hats, playing cards, and a large neon sign. For many months prior to the release, Strange Pursuits worked closely with the Parlour Magic team to put together a branding package, as well as assisted in the design of all auxiliary products.
Parlour Magic: The Fluid Neon Origami Trick

Branding, Merchandise.

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New York, NY